We like to start with the customer and raving customers reviews in mind.

Can you include something special into your experience that will not be available to everyone or can you give your guests a backstage pass?

Destinations and tourism businesses with a customer centric approach who like to work collaboratively, workshop ideas and tap into design thinking principles and tools can accelerate at creating visitor experiences that really matter.Today’s travellers seek superior service and quality experiences that match their interests, provide a sense of personal accomplishment and enrich their lives in various aspects.

This might mean learning a new skill or meeting and engaging with people who are interested in sharing their local culture, but whatever the experience the visitor becomes a hands-on participant – from toe-dipping to total immersion – and not a passive observer. Most importantly, these experiences will allow visitors to create distinct memories and new Friendships.

What are the local hot spots, hidden gems, people and characters, and local secrets in your destination that you can introduce and make part of the visitor experience you will offer? How can you engage of all of your customers’ five senses? How can you practice responsible and sustainable tourism that will have a positive impact on
the environment and the local economy?

It is these elements that have the power to add the greatest value and turn a tourism product into a once in a lifetime visitor experience.